Aviva Canada signs Toronto Maple Leafs goalie

Freddie Andersen signs on as brand ambassador for Maple Leafs Insurance Provided by Aviva

November 12, 2018 (Toronto, ON) – Today, Frederik (Freddie) Andersen joins the Aviva Canada team as brand ambassador for Maple Leafs Insurance Provided by Aviva. Freddie has signed an agreement with Aviva Canada to market the home and auto insurance fan branded program.

"It's an honour to officially join the Aviva Canada team," said Freddie Andersen, goaltender for the Toronto Maple Leafs. "As a professional goaltender, I know I can empower my teammates to play their best by protecting our net when we need it most. I'm joining the Aviva Canada lineup because I think our fans and community should feel they're covered when they need it most as well."

“Freddie is our first overall draft pick, and we’re thrilled to have him in our lineup,” says Ben Isotta-Riches, Chief Partnerships Officer at Aviva Canada. “We’re looking forward to working with him to represent Maple Leafs Insurance Provided by Aviva, including special promotions and events for both fans and customers.”

Maple Leafs Insurance Provided by Aviva has all the benefits of great home and auto insurance while getting Leafs fans closer to the team they love. For more information, fans can visit leafsinsurance.com.

Kicking off this partnership with a marketing campaign, fans will see Freddie featured in a series of ‘Freddie-level protection’ digital commercials starting today.  


Media Contact:
Priscilla Wong
Mobile: 647 208 7523
Email: priscilla.y.wong@aviva.com